How is this for simple yet innovative? Once you purchase a ticket to the track in the UK, you can join the Rewards4Racing club. Then, you can earn Rewards4Racing Points from purchases at over 200 top online retailers. All the points you earn can be used to pay or part pay for tickets, upgrades, parking, racecards, food and drink vouchers and unique racing experiences at each of The Jockey Club’s racecourses in the UK.
“The rewards program, which gives customers of Jockey Club Racecourses the opportunity to earn points which they can redeem at all 14 of the group’s racecourses, has broken the 75,000 member mark less than six months since its inception.” When is the NTRA going to implement this type of program?
“Anyone who purchases a ticket for any meeting at one of The Jockey Club’s 14 racecourses can join Rewards4Racing for free.” [READ MORE about this innovative horse racing marketing program]
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