A New Type of Horse Ownership

Source: Meadowlands

There’s only one thing every racehorse owner has in common: they started as a fan. As thousands assemble for the 92nd Hambletonian, the Meadowlands is eager to show interested fans that the path to ownership isn’t restricted to the wealthy.

“One of the great barriers to ownership is the perception that it’s for the rich,” said Jason Settlemoir, General Manager & CEO of The Meadowlands.  “Anthony MacDonald has been gaining some real steam in with an innovative ownership concept, so we thought we’d allow him to share his experience as part of Hambletonian weekend.”

MacDonald will be on hand Saturday morning to discuss his fractional ownership website, TheStable.ca, with prospective owners and horsemen interested in duplicating his approach. In less than one year, MacDonald’s fledgling operation has attracted 279 clients from across the globe, many testing ownership waters for the first time. The seminar will take place in The Gallery on the second floor of the Meadowlands Grandstand 10:30 – 11:30 a.m. The seminar is free to attend.

“In all honesty, the response to our platform has been overwhelming,” said MacDonald. “My wife and I started TheStable.ca to sell percentages of horses.  What we quickly discovered is that we’re selling an experience and when packaged right, there’s no end of consumers.  We’re equal parts social network, investment, family farm and sport of kings.”

TheStable.ca markets horses of all ages, but mostly yearlings, to clients in increments as low as 1%. Owners receive weekly video updates on their horses and stay connected through social networks and training events at The Stable’s base of operations in Campbellville, Ontario.

“The lifeblood of the industry is owners. No owners, no horses. No horses, no anything,” said MacDonald. “We make ownership fun, accessible and stress-free. We didn’t start TheStable.ca to be a revolutionary change agent, but we’re seeing its potential – and not just for our operation. For trainers that want to understand our recipe, we’re happy to share.”

The Meadowlands will host an interactive conversation with MacDonald at the gallery on the second floor of the new Meadowlands. Former Trot Magazine editor and racetrack executive, Chris Roberts, will moderate the discussion and take questions from the audience. The seminar is open to both prospective owners and horsemen.

“You can’t argue with Anthony’s early results,” added Settlemoir.  “Anyone that can create hundreds of new owners inside of a year is doing something innovative.  And, the Meadowlands supports any initiative that grows our fan base or generates new interest from the general public.”

Fantasy Horse Ownership a Big Hit at Laurel Park

Press Release

Access to the paddock and winner’s circle, as well as a total prize pool of $50,000, were among the features that awaited registered participants for the inaugural Fantasy Owners Day Saturday at Laurel Park.

Designed as an introduction to prospective Thoroughbred owners, Fantasy Owners Day was presented jointly by the Maryland Jockey Club, Maryland Thoroughbred Horsemen’s Association and Maryland Horse Breeders, and attracted nearly 300 prospective owners.

“The attendance blew us away,” said Sal Sinatra, President and General Manager of the Maryland Jockey Club. “We were expected maybe 100 people, so 300 was incredible.”

The event began with an optional morning training session on the Laurel apron, followed by a 10 a.m. sign-in period where participants were randomly paired with a horse for the day. A prospective owner’s seminar held at 10:30 a.m. featured a Q&A session with top racing partnerships, racing officials and horsemen, followed by a luncheon in the Terrace Dining Room.

horses racing Before going to the luncheon, Maryland Jockey Club President and General Manager Sal Sinatra surprised the participants by telling them they would be competing for cash prizes totaling $50,000 at the end of the year.Sinatra announced all fantasy horse earnings in U.S. races would be tracked from Saturday through Dec. 31, 2017, with $30,000 awarded to the participants assigned to the first-place fantasy horse, $10,000 for second, $5,500 for third, $3,000 for fourth and $1,500 for fifth.

If multiple participants are assigned to the same fantasy horse, the share of the prize will divided equally among the number of participants. Published earnings by Equibase.com will be the source of determining earnings for each fantasy horse.

“This was our way of giving people the experience of being an owner without any expense,” Sinatra said. “It will now be our job to treat them like owners, inviting them to events and making them feel a part of our group. This day was a success, and it couldn’t have been done without the help of horsemen and breeders.”

Participants will be invited to the paddock for the saddling of all starts of their fantasy horse at Maryland tracks between Saturday and Dec. 31, 2017, as well as being part of the winner’s circle photo should their horse win. Final awards will be distributed during a luncheon at Laurel in January 2018.

A weekly blog with updated news, entry information, results, race video, photos, current standings and more will allow participants to track their horses at www.fantasyownership.com. Participants will also receive regular e-mails and be invited to a fantasy challenge group on Facebook.

Also on Saturday, all fans will take home a long-sleeve Maryland Jockey Club T-shirt free with purchase of a racing program, while supplies last.