Horse Racing Can Move Forward off a Favorable 2012

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Sheena McKenzie has written a very favorable piece for CNN on the sport of horse racing, specifically focusing on racing in the United Kingdom.

In a new digital age, their fame was carefully cultivated. Marketing teams set up Twitter accounts, Facebook profiles, and pedaled merchandise online.

And it seemed to work. Attendance at races starring Frankel were up 20% on last year…

Meanwhile, a record 130,000 punters attended the prestigious Epsom Derby in July, which launched Queen Elizabeth’s official jubilee celebrations, making it the largest sports crowd in Britain in 2012.

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About Editor

Rich Nilsen is a 12-time qualifier to the National Handicapping Championship (NHC), an event he has cashed in four times. He was the first player to finish in the top 10 twice. He recently won a $24,000 package into the 2016 Kentucky Derby Betting Championship. A former executive with Brisnet.com, Rich is also a graduate of the University of Louisville Equine Business Program. He is founder of AGameofSkill.com, a site devoted to horse racing education and promotion.

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