British Horseracing Authority to Monitor Betting Trends on Irish Racing

The Irish Horseracing Regulatory Board (IHRB) has signed a deal with the British Horseracing Authority to monitor the betting trends on Irish racing.

The four-year commercial package was estimated at the time to cost €350,000 and the British Horseracing Authority has ultimately emerged successful.

“We will be working together in different areas of intelligence. It’s just a stronger link between the two of us,” an IHRB spokesman said.

The tender replicated other sports organisations around the world which have employed sports betting monitoring companies in recent years.

“We are outsourcing an element of our function. It’s the same as using a third party service provider to provide the laboratory, or to provide camera pictures. This will be a monitoring service,” IHRB’s chief executive Denis Egan said.

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Rich Nilsen is an 18-time qualifier to the National Horseplayers Championship (NHC), an event he has cashed in four times. He was the first player to finish in the top 10 of the NHC twice. A former executive with Brisnet.com and a member of the NHC Players’ Committee, Rich is a graduate of the University of Louisville Equine Business Program and is founder of AGameofSkill.com, a site devoted to horse racing education and promotion.

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